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Updated May 24, 2013
| U.S. Audience Profile | |
|---|---|
| Source: 2012 Fall GfK MRI | |
| TIME.com Audience Snapshot | |
| Total U.S. Audience | 17,525,000 |
| Male/Female | 55%/45% |
| Median Age | 48 |
| Median HHI | $72,131 |
| Att/Grad College+ | 12,357,000 |
| Prof/Mgrl | 5,436,000 |
| HHI $100,000+ | 5,654,000 |