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Person of the Year: TIME's Signature Franchise Creates Buzz on a Worldwide Stage

Every year since 1927, TIME magazine selects a Person of the Year – the individual or group that has most influenced our world, for better or worse, during the past year.

Today this editorial tradition is one of the most recognized and anticipated media events in the world.

Advertisers can leverage the excitement and buzz surrounding this signature franchise with integrated program sponsorships.

Visit Person of the Year on TIME.com

For more information contact your TIME Sales Representative.

Updated September 20, 2012