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TIME Magazine

2010 TIME EMEA Reader Profile

Audience Profile
Source: UK ABC July - December 2009, EMS Summer 2009, TIME Subscriber Surveys, Finance Images, TIME Opinion Leaders
Average circulation 525,438
Readership 1,899,000
Male/Female 67% / 33%
Age 25–54 71%
Continental European residents 66%
Management/Professionals 83%
Any trip (last 12 months) 88%
Any business trip (last 12 months) 53%
IT business decision makers 36%
Own stocks/shares/bonds/options/futures/mutual funds 62%
Average years subscribing to TIME 8.6
Average number of readers per copy 3.0
Personal income €50,000+ 62%